Off-Page SEO Checklist to Rank Higher in SERP
Search engine optimization is the set of a process performed to improve traffic to a website. SEO activities are performed to obtain a high-rank in the Search Engine Results Page like Google, Yahoo, Bing etc. SEO techniques are further divided into two, on-page optimization and off-page optimization.
All measures that can be taken directly within the website in order to improve its position in the search results is called as On page optimization or on-page SEO. Optimizing the page content or title, meta description, keyword research and placement, landing page creation are examples of on-page optimization. On-page optimization makes our website search engine friendly by structuring.
Here are some of the examples of the landing page from different Industry like hotel in Mysore, custom gifting, Steam turbine Manufacturer. These pages are both SEO and user-friendly. Creating targeted landing pages helps to make sure that you rank for your targeted keywords. Also, it helps in lead generation as user lands to your page and gets converted by filling up the form or engage with the call to action button.
Off-page optimization refers to the techniques that can be used to improve the website position in search engine page results. On-page optimization makes our website visible in search engines and off-page help us to increase website position in search engine results. The main purpose of off-page optimization is to build backlinks to our website. Let’s have a look at best off-page SEO techniques.
1.Social Media Engagement
Social media engagement is a way to make your business, blog, websites popular. You should engage with people on multiple social media platforms to get good results. Social media presence will help you to grow your business and also we get backlinks too. Top social networking sites are listed below,
Social bookmarking is one of the best off-page technique to promote our websites. By submitting latest blog posts or web pages on popular bookmarking sites, you gain high traffic to your blog post or webpage because the content on the bookmarking sites is updated very frequently. While submitting bookmarks you can add tags that are related to your business.
Popular social bookmarking sites:
3. Blog directory submission
Blog directory submission makes your blog visible beyond the boundary of your blogging circle. In this method, you need to submit your blog to different directories that accept blogs. Choose an effective directory and select a proper category. Directory submission results will stand out over a long time, but it takes some time to give good results. Most blog directories are free listing.
Blog Directory Submission Sites:
4. Blog Commenting
Blog commenting is one of the effective ways to increase backlinks and traffic to websites. You have to add comments or suggestions after reading the blog. Type of blog commenting sites should be relevant to your industry. The website you select should have better domain authority than your website.
Blog commenting sites:
Submit your website URL or website to web directory that IS related to your industry. You have to choose high PR dofollow websites while submitting website because it can increase the visibility of a website in search engine page results.
Directory submission site lists:
6. Article Submission
Submit your article in article sharing websites. You can add your website link to the content, and the content should be unique and must have high quality. Copy content and low-quality content might get rejected. Keyword density is also an important thing to consider while writing an article.
Article sharing websites:
7.Forum submission/ commenting
Forum submission sites are the website where user discuss on various topics with other internet users. Participate in forums that are related to your business. You can post threads and reply threads. And many people check into forums to learn about particular topics. Forum posting is the way to get most powerful Dofollow Backlinks.
Forum submission sites with high DA
Share images on popular image sharing sites. You can add tags, title and description of the image.Image sharing helps to create backlinks. If people interested in your image definitely they will go to the description and you will get traffic to the website.
Some image submission sites:
Video Submission is the most effective way to promote business and also it is a popular way to gain quality backlinks. While submitting the video you can add title, description, tags and category of your video.
Popular video sharing sites:
Infographics are now becoming popular on the internet. You can make people understand things by using graphical structure. And most people visit infographics because they like visual contents rather than written contents. Make creative infographics and post into infographic submission sites. While submitting you can give reference links to your webpage or blog.
Infographic submission sites:
11.Question and answer
Question and Answer is one of the best ways to get high traffic to your website. Join on high PR question and answer sites and search questions related to your industry, give clear answers to questions. You can add website link to some question and answer websites. That will help you to get more visibility.
Question and Answer website lists:
Create attractive documents in different format likes pdf and powerpoint relating to your industry. And submit these documents to document sharing sites. The document should have unique content.You should create document more user-friendly with great use of content, good design, reference link, images. Now document sharing has high demand and we get backlinks to our website.
Document submission site list: